Because having them be this dedicated not only can directly be turned into cash, but it usually means they'll spread the word for you, doing all your marketing for you. Read our list below to see the top 10 highest earning podcasts of 2022. This comedy podcast has enjoyed mammoth success on Patreon, and just narrowly misses the top spot on our list of the highest earning podcasts. Tragic deaths, mysterious murders, and spooky tales are all fair game for the Morbid Podcast. Also, it does away the need to approach companies or advertisers. Additionally, with Patreon, you can set up an automatic reply to all new supporters. Your different price-points should have different value-additions or offerings. Looking only at podcasts category, we have 9,673 creators with at least 1 paying patron. Ranked list of the most popular Patreon podcasts by patron count. Improve Podcast is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. A successful content creator knows their podcasting audience well. This comedy podcast has enjoyed mammoth success on Patreon, and just narrowly misses the top spot on our list of the highest earning podcasts. This can also include video, so we would suggest you use this and send a personal thank you message. Also, you can use your sponsors ideas for new stories and episodes and give them credit in the episode. Here are Patreon rewards I consider to be most valuable for listeners in general, grouped into 3 main categories. We and our partners use cookies to Store and/or access information on a device. No matter what genre youre in, everyone can learn something from these podcasters about how to use Patreon to build your creative business. Karen Kilgariff and Georgia Hardstark - $15 million Podcasters Karen Kilgariff and Georgia Hardstark are behind the true crime empire that is My Favourite Murder. You can mix those as you wish when constructing your value offer for your Podcast Patreon Strategy. All the patrons paid a minimum of $4 for the subscription. If you have 10 tiers, people might convert at a slower rate, constantly guessing which tier is best for them. Theyre showing the creative community that theres always room to do something different, to make an impression thatll impact the way others view the entire podcasting industry. The Best Show 2,444 patrons Tom Scharpling was ahead of the pack when he turned his long-running, weekly comedy show into a podcast in 2014. Top 10 Creators on Patreon to Check Out: 1. Podcast monetization. Join. At the third tier, patrons pay $10 for ad-free episodes, and at the very top they get access to meet-and-greets and monthly surprises for $20. Of course, you cannot completely do away with free podcasting. I would strongly recommend newcomers to try out Patreon. I personally like the idea of podcasts being free but I am happy this model is working for them. Why Your Business Needs It? In this way, your avid fans can become the real-life patrons of your art. Hosts Will Menaker, Felix Biederman, Matt Christman, and Amber ALee Frost have managed to do just that. Daniel Whittington and Rex Williamss whiskey-themed videos are informative without being snooty. So all but 4 of these top earners have more dedicated fans than Joe Rogan does. Brandon Stanton The photographer behind "Humans of New York" has the most patreons in the Writing category by far, with 22,729. Private audio for your company or paid memberships. Creating Chapo Trap House Podcast. Here's your recipe for making a full time living as a podcaster. There are always early adopters who are aware of the new solution, and some of them might be your listeners and support your show early on. While not every podcaster uses Patreon, there are loads that do. If we didnt already know it, Crime Junkie serves as pretty conclusive proof that people love crime. 8 of the top 10 most popular creators on Patreon produce podcasts. Sep 2020 - Present2 years 7 months. Embedded content: https://www.youtube.com/watch?v=AHJTr_1Cep4&feature=youtu.be. Patreon App: go to the creator's page and tap on Overview Get audio RSS link. Retention of patrons is crucial as you want to keep them in the pool of committed and paying clients. Collectively, podcasters bring in the second largest amount of revenue on Patreon, estimated at $3.52 million a month. Dont make it too low, though, or you will lose potential revenue opportunity (more on that below). Substack's 12 top-earning writers make an average of more than $160,000 each, the company told BuzzFeed News. All previous rewards. Were talking about industry leaders who are changing the future of the medium and inspiring others to do the same. Now the trio releases weekly episodes with co-host Amber ALee Frost and producer Chris Wade. Many folks enjoy your free stuff. Flagrant 2 9. If you want to have a full understanding of your audience, I recommend you to create a podcasting listener persona for your show. Even though Cum Town doesn't have an official Twitter, the 3 hosts do, and they Tweet their butts off. The Glass Cannon podcast is a great way to get that tabletop RPG buzz, whether youre remotely questing with your fellowship or not. RKG is all about thinking positively; after all, these are the guys who made Prepare to Try for IGN, a video series where three friends band together to beat the notoriously difficult video game, Dark Souls. Combine it with instructional episodes to help patrons who want to get into Podcasting learn from your methods. Everything from their spine-chilling intro to their knack for narration keeps listeners coming back week after week. Since you will be devoting a big chunk of your productive hours to podcasting, monetizing your Podcast should be one of your priorities. That's an increase of 18.39% since September 2020. Monetization with Patreon and having dedicated Podcast Patreon Strategy will allow you to build financial independence very successfully, but all the efforts need to be planned.if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[300,250],'improvepodcast_com-medrectangle-3','ezslot_3',101,'0','0'])};__ez_fad_position('div-gpt-ad-improvepodcast_com-medrectangle-3-0'); While advertising is the most popular way of monetizing online content, you need a significant number of subscribers and downloads before an excellent advertiser can consider you for advertising, or before you will get a reasonable CPM rate. Create a video to introduce yourself and your work, rather than to rely on simple text and pictures. On Patreon, Chapo Trap House earns over $140k/month, True Crime Obsessed $54k, Last Podcast on the Left $55k, Cum Town $49k, and Tiny Meat Gang $52k. Invite others, set permissions, and control who has access to what. Our top 10 podcasters earn $12+ million a year directly from their listeners. While they both unlock Discord access, $10 patrons receive a one-of-a-kind thank-you card in the mail. Once a week, Ashley and Brit walk their listeners through a real-life case, never missing a chance to sneak in a life lesson or two about staying safe. Bottle openers and t-shirts start at $12 a month, while tote bags are available at $15. Based on Graphtreon data, 213,233 creators have at least one patron. So it just seems like a much more reasonable number to aim for. And in my opinion As the tiers go up from $5-$50, the team tacks on additional bonus content, executive producer credits, and special shoutouts (with a good chance Jimmie will mess up pronouncing everyones name). Hosted by Patrick Hinds and Gillian Pensavalle, True Crime Obsessed reviews and recaps crime stories from past and present. Please try again later. Home Free has a whopping 12 membership options ranging from $1 to $1000 a month. By Earnings, By Growth, Creating podcasts of the non-garbage variety, The ONLY Anti-Pedophile Podcast fighting the Sicko Elite, Creating a podcast about engineering disasters and systemic fail. The Podcast Cosmic Shambles offers uncut episodes, bonus features, exclusive news to their $1 per month podcast supporters. An example of data being processed may be a unique identifier stored in a cookie. Because of the support of patrons, SciShow has the answers. Whether theyre live-streaming a video game playthrough, or taking a comical glance at the state of American politics, this show is packed with variety. How to join the top 10% podcast earners on Patreon? With iconic episodes dedicated to Ted Bundy and Jonestown, the group has become one of the most successful true crime podcasts to date, earning $1.2 million annually. For $5 a month, patrons obtain the artists library of 300+ art-instructional videos. The pair broke down how they earn money . What they offer patrons: For $5, patrons get a monthly bonus episode, early access, and audio extras. More Podcasts Charts: By Earnings, By Growth 1 Year 6 Months 3 Months 1 Month 50,756 Patrons 1 Podcasts Rank Matt and Shane's Secret Podcast Creating Hot Casts +7,131 +1 3 month change: 46,146 Patrons 2 Podcasts Rank True Crime Obsessed It has about a 2% market share for all podcast downloads so this is only a slight look into how well the podcast is doing, but it's all you can really use to externally judge this. There, you can select between two options. Why do we call orcas, Killer Whales? True Crime Obsessed Source: patreon.com What they offer patrons: Sibling RIvalry offers patrons six tiers. You may also give personal behind the scenes content, where your fans can have a peek into your life off the mic. Patreon changed its business model, so it is no longer a simple marketplace and intermediary between creators and consumers. We mostly focus on the theme of gothic sci-fi, and our miniatures are perfect for use as wargaming alternatives. Tap Library. Comic book writer and Patreon creator Alex Woolfson knows from experience that great benefits will not only help get you more patrons, but can also increase the amount of fans "you'll have evangelizing your Patreon page out in the world.". In 2012, Hank Green started the YouTube channel, SciShow, with a simple premise: to make science videos that are fun and engaging. . Topping the charts was Cum Town at 50! Patrick and Gillian initially set out to make a high-brow podcast solving the infamous case of the Zodiac Killer, but when they got together to start recording, it ended up being a highly entertaining mix of comedy and true crime. Let us talk about Matt D Avilla, a minimalist filmmaker. Since 2016, fans around the world have been hanging on their every encounter as these five friends play through the D&D spin-off, Pathfinder. Through polls and our discord channel, we let our community direct what we make from month to month. Listeners who want to learn more would be happy to pay a small amount to talk directly with you. Is there anything missing that would be helpful to you? Creators may opt out of Estimated Earnings by contacting Graphtreon using the contact form. Not Another D&D Podcast Frequently Asked Questions 1. Most recently, Heather released her Amazon stand-up special, aptly named Juicy Scoop.. Patrons gain access to extra interviews for $5 a month, while ad-free episodes and exclusive video content unlock at $10 a month. Ready to be a top earner on Patreon? Most listeners require repetitive reminders before making a Patreon commitment. If you have thousands of downloads on your episodes, offer an ultimate tier worth $1,000 for someone to become an executive producer. Your email address will not be published. 9 Powerful Benefits of a Podcast. DarkCookie - Summertime Saga 4. Since then, Easy Allies has become a regular in the gaming content space churning out weekly, high-quality video game reviews, podcasts, and live streams. Do not over-commit on Patreon. Explain the different tiers of your Podcast subscriptions that you are making available. The show only continues to grow in popularity and, most recently, they caught everyones attention (Taylor Swift included) with a brilliant April Fools prank that turned one of her songs into a pretty convincing true crime case. not. Just 662 creators on Patreon get support from more than 2,000 patrons (0.34% of all creators on the platform). And patrons are privileged. At the $10 tier, Heather unpacks juicy crimes twice a month with her patrons. To create a Podcast or any form of content that captivates the attention of your audience, you need to put in a great deal of time and hard work. Bringing their wit and charm to the true-crime format, Hannah and Suruthi offer a deep and refreshing perspective to the cases they cover. The show contains a mix of Drag Race reviews and personal chats between the two hosts covering everything from their careers to their tattoos. These podcasters created communities that have empowered them to continue doing what they love. Bats and Balls Podcast is ranked 9,236th among Patreon Writing Bats and Balls Podcast is ranked 197,352nd among all Patreon creators Last Podcast On The Left has 11,290, which equal $53,958 per month. Ever wonder what Monty Python would be like in the age of YouTube? Those who subscribe to the $5 tier or the $10 receive the same reward: a weekly, patron-only episode of the Bad Faith podcast. Yiffing for dollars - Furry artists among top highest-paid Patreon creators. The True Crime Comedy Podcast You Need In Your Life! If you have a big personality, a subject you are passionate about, and you are willing to put in the time and effort, you could end up with a very profitable YouTube channel that brings in an impressive additional . Top 3 Podcasters: 1) The Joe Rogan Experience ($30 million) Hosted by: Joe Rogan Joe Rogan is a household name, especially if you have ever watched the game show Fear Factor. Created in 2020, the show is hosted by Aubrey Gordon and Michael Hobbes. Then an early release of your episode might excite your fans to become a patron. If you join Patreon, your fans can pay per month or episode for your Podcast. My goal is helping people to develop their podcasts into effective marketing and sales tools. This podcast is laugh-out-loud funny, so unless youre comfortable hee-hawing in front of strangers, be careful listening to it in public youve been warned. Drawing porn probably makes more money than acting in porn! True Crime Obsessed True crime podcasts continue to dominate the industry. At $10, patrons get all that, plus discounts, stickers, and a mini episode. Patreon suggests that if you offer membership tiers ranging from $2 to $100, then you'll likely end up with an average monthly value of $7 per patron. This may sound extraordinarily big for some people, but this number is much more within reach than the million+ subscribers top shows are getting. Step 1: Start your podcast journey with a good understanding of the niche audience your content will serve. But the challenges of 2020 didnt stop hundreds of creators from thriving. This tells me that it's extremely valuable to put more focus on your current listeners and not worry about new listeners. Podcasters are among the best-earning creators on Patreon. Best Yoga Podcasts: Listen & Learn New Poses Sour Shoe's Greatest Moments on The Howard Stern Show Listen to: Top 15 Funniest Barack Obama Quotes 9 Game Design Podcasts Every Game Designer Needs to Hear 7 Podcast Episodes About The Golden State Killer That Will Keep You Up at Night David Parker Ray & Shocking Audio of the Toy Box Killer You . The independent website Graphtreon, which estimates Patreon data using the companys API, says the total number of creators with at least one patron is 135,100. Some of the highest-earning podcasts on Patreon include gaming podcast "The Glass Cannon," which has 11,219 paying patrons and earns above $80,000 each month, and true crime podcast "RedHanded . He had close to 2000 patrons in 2019. You are not a charity; you are a working artist. What can we tell you? Weirdos (otherwise known as patrons) are the driving force behind this project. It is an extremely simple form of audience appreciation but very effective. So always aim small on your target audience and seek to satisfy them as much as possible. With 10 tiers ranging from $2-$500, SciShows Patreon has something for everyone including access to a patron-only podcast and an exclusive, monthly live-stream with the SciShow team. Updated daily. The only difference is what you want to be called: Auntie, Cool Aunt, or Stepdad Gary. Remember that simplification removes decision block and analysis paralysis. What you are offering on Patreon should be overhead to your existing work. Bad Faiths membership proves that you dont need a ton of tiers to attract patrons. Crowdsourcing. I hope the article was helpful. Get instant stats for all the creators you support. To make it worth your while, you need to develop a strategy for your Podcast content on Patreon. Say what you want about their livelihoods, but raking in $250-350K a year (before Patreon cuts and taxes) means they're doing something right. 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